Devotees from all over the country are gearing up to celebrate Ganesh Chaturthi festival, which will commence today. People were seen buying lord Genesha idols from the market. Eco-friendly idols are high on demand this year. A massive 'laddu' of 600 kilogram was prepared as Prasad in Hyderabad for the festival. The ten day festival will conclude with immersion of Ganesha idols.