The Ministry of Human Resource Development, with the assistance from the National Council for Promotion of Urdu Language (NCPUL), has decided to follow the rising trend and use Bollywood’s star power to promote campaigns. The Modi government is reportedly considering to appoint Shah Rukh Khan, Katrina Kaif and Salman Khan as brand ambassadors for Urdu!
Can They Even Speak Urdu?
Twitterati were quick to voice their opinion on the three Bollywood stars being appointed as the ambassadors for the campaign. The government is facing flak for attempting to appoint stars who may not even speak Urdu fluently.
One person compared the decision of appointing SRK, Salmaan Khan and Katrina Kaif to making Sachin Tendulkar and Virat Kohli promote Hockey.
It’s like asking Sachin and Virat to promote hockey. Lol— Sadafzaidi (@sadafzaidi_0) March 17, 2019
Others were not too far with the sarcasm and jokes:
Katrina Kaif promoting Urdu! This has to be the biggest joke of 2019 https://t.co/xVLO9S2oFa— Iqbal Grewal (@IqbalGrewal1) March 18, 2019
Both Salman and Katrina cannot write/speak Urdu properly. Kya hogaya Govt ko?— Suhail M?? (@suhailmaddie) March 17, 2019
All the best to the dubbing artist who has to learn Urdu for Katrina. https://t.co/rRsVGA4QG3— Numismatically Oriented (@sidin) March 17, 2019
Sallu and Katrina??? Well....looks like this move is to ensure urdu dies an accidental death.— Mohammad Meraj (@Anti_31Percent) March 17, 2019
Question is who going to teach them... ?— Umesh Punde (@UmeshPunde1) March 17, 2019
? Is it some kind of a joke !!! I mean Katrina and Salman ??? Seriously ? Is it some kind of a negative promotion plan ?? https://t.co/FTdf7eB95u— Sarfaraz Malek (@sarfaraz_malek) March 17, 2019
Muslim names = Urdu? ??Salman and Katrina as Urdu ambassadors is direct assault on Urdu. Have you heard them?— Sabbah Haji Baji (@imsabbah) March 17, 2019
Shahrukh toh phir bhi bol letaa hai. https://t.co/eIGoyeVKjt
Twitter Pitches for Javed Akhtar, Shabana Azmi and Gulzar
Twitter users pitched for Javed Akhtar, Shabana Azmi and Gulzar to be appointed as the ambassadors for Urdu. They argued that these veteran stars speak fluent Urdu and have written dialogues and lyrics in the language and, hence, would be good representatives for Urdu.
Gulzar ji or Javed ji would be a great fit.— Jasleen (@Jasleenkour__) March 18, 2019
But Katrina Kaif to Urdu is like Anti- Terrorist Squad to Pakistan.
I mean @katrinakaif would be too much against common sense. Isn't it?#ThePrintExclusive @ShekharGupta pic.twitter.com/AsLSUMkmkG
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