Managing social media content that appeals to different types of audiences, and that leads you to become an influence on digital platforms can be a real challenge if the right criteria are not applied. People like Edu Pruni know about this issue and have managed to position themselves as recognized figures in the digital environment thanks to them.
At only 24 years old, this young man is qualified as one of the most outstanding entrepreneurs and influencers on Instagram. His secret has been in the strategy of combining a wide variety of content to attract the attention of different types of audiences and engage them. So much so that he has managed to gain more than half a million followers on Instagram, and his presence on the networks is growing every day.
Edu is a young man like any other, coming from a simple family, whose support has been essential to achieving success in every aspect. After completing his studies, this young man embarked on a career in the world of modeling that would later lead him to obtain sufficient knowledge about how to make an impact on social networks.
While he was promoting himself as a figure of various brands, Edu was also growing as an entrepreneur and an influencer. Combining his taste for travel, cars, and different other content options, many Instagram users will be interested in following him and seeing the exciting variety of publications he shares daily.
But he didn’t stop there. Edu became a recognized entrepreneur by starting a restaurant chain called Art & Sushi. He has worked as a publicist and even participated in other business projects with various partners.
All this, without taking time or importance away from growing within the digital environment. The interaction and content that Edu maintains within the network are elemental to his growth as an influencer. This has allowed him to work with hundreds of internationally recognized brands and increase his presence in this world even more.
Why is Content Relevant?
Surely many will question why content makes a difference in networks and how it drives a brand, as in the case of Edu Pruni. The reality is that content plays an increasingly important role in the digital environment and especially for the business aspect.
Edu has had the ability to recognize this importance and take advantage of the possibility of unifying in his Instagram account different aspects that are attractive to the audience through the content.
Content is Your Business Card
One aspect that Edu has managed to highlight is that the content is his main business card. Being aware of this, he has had the alternative of managing every aspect of his brand in a way that reaches a great diversity of people and can establish a positive impact on them. Producing not only a response but making them stay to see more.
Generating an Emotion
Content is not only crucial for promoting or advertising. It is also essential for generating emotion in those who have the possibility to see it. Edu stresses that it is the connection created by the information he shares in his networks that allows him to maintain a kind of relationship with his followers, and this has been an aspect he values at every moment of his work.
Variety and Quality
Two elements that must characterize the content in social networks for this influencer are variety and quality. It is not only about generating creative and innovative content but also about providing diversity to people.
Contrary to what many people think, Edu has had the opportunity to make his Instagram a very varied account. This has allowed him to gain a diversity of followers by bringing together different topics in one place.
In terms of quality, he ensures that the effort brings results. By striving to create quality content for his followers, they will value the effort and give continuity to his publications, because these are aspects that attract their attention.
Being exceptional in this area is a detail that Edu has known how to take care of since it is a subject of importance to him. A goal he has pursued since his youth is to become an influencer and entrepreneur, mainly recognized for his content and for bringing value to those who follow him.