If you’re wondering who’s the most followed world leader on Instagram, then look no further. Prime Minister Narendra Modi has just topped the list, beating US President Donald Trump to bag the first spot.
PM Modi has 101 posts and 6.9 million followers currently. He’s also the most “effective world leader”, an assessment made on the number of likes and comments he receives on his posts, as Times of India reported.
The study “World Leaders on Instagram” was done by Burson-Marsteller and it showed that Modi’s posts get an average of 2,23,000 interactions (both comments and likes).
US President Donald Trump came in second with 6.4 million followers and Pope Francis came third with 3.7 million followers.
There are 325 Instagram accounts of heads of state, government and foreign ministers whose activity was monitored over the past year.
Don Baer, CEO, Burson-Marsteller Leaders around the world are creating online communications that convey global social and political context while also sharing a sense of personality and creativity.
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