Dallas Mavericks owner Mark Cuban lives on the cutting edge of business.
The “Shark Tank” investor who made his billions by selling Broadcast.com near the height of the 1990s dot-com bubble now plans to help bring Bitcoin into the mainstream by accepting the cryptocurrency as payment with the Mavericks.
Cuban responded to a tweet on Monday asking about his plans to bring Bitcoin into the Mavericks fold.
— Mark Cuban (@mcuban) January 16, 2018
He confirmed his plans on Tuesday with Bloomberg when the business publication asked for more details about the Mavericks’ future relationship with cryptocurrency.
“True,” Cuban told Bloomberg via email when asked if his team would accept Bitcoin payments. “And we will be taking Ether as well. As far as tokens, we will be taking tokens originated by companies we have business relationships.
“Some people want to buy products in krypto to prove a point. We are happy to make it easy for them. And for Existing Mavs fans who prefer to spend krypto currency we are happy to make it easy for them.”
Cuban seems the obvious owner to invite cryptocurrency into the sports landscape. The misunderstood market driven by lack of government oversight has drawn a lot of attention as investors have watched volatile Bitcoin prices jump from $900 to $18,000 and many spots in between over the last year, driving mainstream attention.
What Mavs fans will buy with Bitcoin is the question. With one Bitcoin valued at $10,900 at the time of this article being published, that buys a lot of tickets and concessions.