13.21 p.m.: It's worth the wait. Once again, thank you. It has been a pleasure!
13.12 p.m.: And under the bonnet of Tata's sports car is 190ps revotron motor that can sprint from 0-100 kmph in just 6 sec.
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13.10 p.m.: We told you it is going to be a head-turner at the Geneva. We cannot take our eyes off it.
13.07 p.m.: Now it's time to say Namaste to Tata TAMO's new sports car--raceMo. Wow, it's awesome.
13.05 p.m.: Tata Tigor will be launched in India in the next 22 days. Now which day will that be?
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13.04 p.m.: Tata unveils its all-new Tigor and Nexon at the Geneva.
13.03 p.m.: And yes, Tata goes LIVE at Geneva.
12.59 p.m.: It's DC Avanti, touted as the first 'Made in India' sports car. Three-and-a-half-years after it was unveiled at the 2012 Auto Expo in Delhi, Avanti was launched in September 2015.
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12.54 p.m.: TAMO's sports car is India's first connected sports car. But do you know India's first sports car? Like to take a wild guess?
12.37 p.m.: We are getting closer to the launch of the new TAMO sports car. Excitement is in the air. Join us to catch all the action from Tata TAMO as it gets unveiled at Geneva.
Hold your breath. Tata Motors is all set to break the cover of its all-new sports car under the umbrella of its new sub-brand – TAMO -- at the ongoing Geneva Motor Show, which opened its gate on March 7.
TAMO and the new sports car
TAMO is the sub-brand of the home-grown vehicle maker Tata. It is a separated vertical, which will operate on a low volume, low investment model, for now, to provide fast-tracked proves of technologies and concepts. According to Tata, TAMO will act as the centre of innovation towards new technologies, business models and partnerships.
Tata Motors' first product under the TAMO brand will be showcased at the Geneva International Motor Show. It is rumoured to be a two-seater and mid-engined sports car internally called Futuro. The new sports car has been developed by the team in Pune and UK and is expected to go on sale in mid-2018. Tata TAMO Futuro is expected to catch the fancy of the speed lovers in India and in the international markets. And the surprising bit is likely to be its price tag. For now, the expectations hover around a sticker price tag of Rs 25 lakh.
We will get you all the updates from the floor of Geneva as Tata takes the wraps off the TAMO sports car. Meanwhile, take a cursory glance at the teaser released by Tata TAMO.