‘Corona’ store opened 7 years ago turns into good marketing strategy

Kottayam (Kerala), Nov 19 (ANI): A Kitchen and wardrobe, plants and pots shop in Kerala’s Kottayam is attracting people not because of its products but for its name. Shop’s name is little weird but also known by everyone in the world now. Shop name is ‘Corona’. Yes, it’s the invisible enemy which is haunting the world right now. George, a Kottayam-based man who named his shop as ‘Corona’ seven years back is now getting sudden limelight. People are visiting the shop just by seeing the name and it’s good for George’s business too. According to George, "Corona is a Latin word that means crown. I named my shop Corona seven years back.”