Every time Prime Minister Narendra Modi and BJP chief Amit Shah mentioned Kerala at the national executive meeting in Bhubaneswar, it was not without a defined purpose and a cut-out plan.
With a clear direction from BJP's top leadership- reach the unreachable, knock every door with the centrally sponsored scheme, find every landless in Kerala and never bow down to "politics of murder" under the ruling Left government- the state BJP unit is all out to follow the central leadership by launching a mass campaign from the booths and shakhas level to penetrate aggressively in the Left-ruled Kerala.
The campaign will begin at the two-day BJP state executive in Palakkad starting from Tuesday where we are going to spell out the five thrust areas- food, water, land, housing and employment- which need to be made available to every poor and downtrodden in Kerala, state BJP president Kummanam Rajashekharan told Mail Today in an exclusive talk in Bhubaneswar.
THE WIDE BJP RADAR IN KERALA
BJP in its political resolution on Sunday had clearly defined the "urgency to reach out to every poor and marginalised, if the saffron party wishes to have its chief ministers in all states."
"Land will be a big issue as there are nearly three lakh landless in Kerala, where there is excess land with some and none with others... There are nearly six lakh hectare of excess land under the control of a few people. Worst violators are the corporate companies holding on to the government land under long lease and some are holding on despite their lease ending long back, said Rajashekharan, adding, We are going to launch a big movement against those keeping excess land unauthorisedly."
Rajashekharan, who came to attend the national executive meeting here, was joined by the lone BJP MLA in Kerala O Rajagopala.
"The central leadership is very clear in its objective- make inroads and reach out to the every household in Kerala and take up their issues on larger public platform as the state executive, party forum meetings and strengthen booth level gatherings, which is also addressed by top central BJP leaders," said Rajagopala. The two leaders seem to have got a clear plan for saffron surge in Kerala.
"We will strengthen the booth level and take up the attacks on BJP workers."
MURDER POLITICS DOES NOT SCARE US: BJP
The Kerala government's "murder politics" won't deter us to raise our voice against the gross misgovernance and insecurity under the Left government. We have to work out a strategy to fight unemployment as there are nearly seven per cent unemployed in state despite 100 per cent literacy. Mass awareness is needed... We discussed this in Odisha," said Rajashekharan.
With 2.5 crore voters and nearly 15 per cent vote share in the state, BJP national executive meet discussed Kerala time and again as the "next thrust state where it wants its chief minister". Daunting task though as just a single MLA in the 140 Assembly seats and no Lok Sabha MP yet, but Rajasekharan seems unfazed: "Ground level work has started and the booth level workers attendance at any gathering is 90 per cent. We are spreading our cadre in all 20 parliamentary constituencies to take up local issues and also the one discussed at the Odisha meet," Rajashekhar said, adding, "Our increasing vote share is an encouraging sign."