With the premium motorcycles market heating up by the introduction of Bajaj’s twin motorcycles KTM Duke 200 and Pulsar 200NS, the other makers are trying to veer customers towards them with new sporty products. According to a report in Business Standard, the Japanese two-wheeler major Honda Motorcycle and Scooter India (HMSI) is readying for the launch of a new sports bike CBR 150R next month and the forthcoming product would take on Bajaj Auto's freshly-introduced product under the KTM brand and also Yamaha’s refreshed R 15.
The report stated that the CBR 150R of the Japanese subsidiary to be launch in March is priced at about Rs 1.15 lakh pitting it directly against the KTM Duke 200 which is priced at Rs 1.17 lakh. Only last month had Bajaj Auto, India's second largest two-wheeler maker, launched the Austrian-brand street bike. The CBR 150R, powered by engine of around 150cc, is a downsized clone of the popular CBR 250R that HMSI sells at little over Rs 145,000. It was mentioned that though Bajaj's KTM bike offers better power with a slightly bigger engine in straight comparison, HMSI chose to price its CBR 150R at a premium than Yamaha and fractionally lower than KTM Duke.
According to the report, HMSI had showcased the CBR 150R at the Auto Expo early last month without disclosing price details. The bike, which will be fully built in India, had received strong response from the visitors, according to company officials. The company hopes to sell more than 3,500 units of the CBR 150R every month after its launch. Currently, Yamaha's R15 version 2.0 clocks sales of around 3,000 units per month. This will be the third new offering by HMSI this year after it launched a face-lifted Dio with a new engine this month. The Delhi-based company, which recently overtook Chennai-based TVS Motors to claim the third spot, has lined up seven new products for launch this year.
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